From food security to disaster relief and disability support, Naivas believes in uplifting communities through direct engagement, strategic partnerships, and compassion-led initiatives.
Our Commitment Beyond Commerce
Making Life Better, One Act at a Time
Hearts in Action
Naivas Launches the Kikwetu Books and Dreams Campaign!
The Kikwetu Books & Dreams campaign was born from a simple but powerful belief that access to books opens doors.
Launched by our CEO, Andreas, during the 2025 Naivas Family Fun Day at Waterfront, the campaign marked a collective call to action. It brought families, customers, teams, and partners together around a shared purpose.
In the weeks that followed, collection baskets were placed in every Naivas store nationwide. Each basket invited customers and staff to contribute books and stationery toward a goal of collecting 100,000 items.
Beyond the numbers, the campaign reflects Naivas’ commitment to building a strong reading culture across the country from an early age. The collected books will be donated in 2026, creating opportunities in classrooms and inspiring young learners with confidence and creativity.
Through Kikwetu Books & Dreams, every contribution becomes more than a donation, it becomes part of a larger story, written together, and passed on to the next generation.
OUR IMPACT
Flood Relief
Donation
Over 4,500 food care packs donated via Kenya Red Cross to support families impacted by floods.
World Food Day
2024
Partnership with Food Banking Kenya to fight food insecurity and raise awareness under the theme “Right to Food for a Better Life & Future."
Daily Community
Support
Ongoing contributions to local organizations and underserved communities across Kenya.
core values driving Naivas' CSR efforts
Food Security
Community Engagement
Disaster Response
Partnerships for Impact
